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Colleen C. Barrett is currently President and Corporate Secretary for Southwest Airlines Co., a high-frequency, low-fare, point-to-point airline which prides itself in its excellent Customer Service qualities.*
In that capacity, she oversees management, Leadership, and budget responsibilities over the following areas/groups: the Vice President Marketing (Marketing, Advertising, Promotions; Interactive Marketing, Revenue Management & Pricing); the Vice President Customer Relations & Rapid Rewards; the Senior Vice President Corporate Communications (Pass Bureau; Emergency Response; Public Relations; Community Relations & Charitable Giving; Employee Communications; Legislative Awareness); the Vice President People & Leadership Development (People [Human Resources]; Leadership Development & Training; Manager in Training programs; University for People; Performance Reviews; Onboarding Program; etc.); the Vice President Employee & Labor Relations (Labor & Employment Law; Employee Relations; FMLA/ADA; Labor Relations & Negotiations); the Vice President Reservations; the Director Corporate Security; and the Executive Office Staff. She is a member of the Company’s Board of Directors, as well as a member of the Company’s Executive Planning Committee, and she chairs numerous special Teams, task forces, and committees relating to Internal and External Southwest Customers.
Prior to joining Southwest (in 1978), she worked for several years as an Executive Assistant to Herb Kelleher (Southwest’s current Executive Chairman) at his law firm.
For Southwest Airlines, she has served as Secretary of the Corporation since March 1978; and served as Vice President Administration from 1986 to 1990; Executive Vice President Customers from 1990 to 2001; and President from 2001 to present.
Colleen is divorced; has one son and one grandson; is active in numerous civic and charitable organizations in Dallas, Texas; serves on JCPenney Company, Inc. Board of Directors and Becker College Board of Trustees; and has served on numerous advisory boards and commissions. She graduated with highest honors from Becker Junior College in Worcester, Massachusetts in 1964. |
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Women of Enterprise
2101 S. University Blvd, Ste 380, Denver, CO 80208 •• 303.871.7987
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